Big data: Real cases provide the best explanation for data analysis 20. February 2015 by Ralph Novak Big data has been one of the biggest trends in the IT world for several years now. Yet, many companies still don’t know how they can benefit from analysing large volumes of data. Perhaps a new BITKOM guideline can therefore provide the answer. The guideline presents 42 case studies of the use of big data …
Project management: IT-supported processes easier to plan 20. February 2015 by Ralph Novak According to the findings of a market survey carried out by Munich-based Tiba Managementberatung GmbH, project management today also encompasses tasks, such as the approval and release of budgets and agreement-related issues, that used to come under the realm of other disciplines. Network and milestone analyses are therefore long since a thing of the past. …
Open source: Oracle Linux now available as Docker image 20. February 2015 by Ralph Novak Oracle now also officially provides its Linux distribution in the Docker registry hub. In a press release, Oracle explicitly praises the open Docker platform for the opportunities it offers for rapid software development and distribution. By making applications portable beyond clouds and local installations, the platform promotes business growth.
Social advertising: Twitter entices SMEs as advertising clients 20. February 2015 by Ralph Novak Short message service Twitter wants to increase its revenue from advertising in Germany. To this end, a new self-service platform is to be set up for companies: Twitter Ads for SMEs. The short message service wants to use this platform to attract small and medium-sized companies by gearing to requests posted by Twitter users; users’ …
Cloud computing: Sophisticated solutions led to hybrid clouds 20. February 2015 by Ralph Novak According to a study conducted by IDG Connect on behalf of Oracle, most companies have learned how to successfully carry out cloud projects, whereby private cloud models are apparently particularly quick to set up: Almost two thirds of the companies surveyed (60%) reported immediate, or at least fast implementation.
Online security: New algorithms accelerate web application scans 20. February 2015 by Ralph Novak Manual tests are no longer adequate for identifying the vast number of web applications in some companies and efficiently scanning for vulnerabilities. Qualys has now presented the latest version of its Web Scanning Application (WAS), the very first in the sector to feature functions for continuous, progressive scanning. WAS uses an algorithm that scans just …
Storage systems: Petabyte storage achieved with flash arrays in the cluster 20. February 2015 by Ralph Novak Unstoppable data growth, the availability of the information stored and backup reliability are the most important considerations when it comes to mass storage, as revealed recently at the Fujitsu Storage Days held across Germany.
Customer Dialogue: The Retail Sector is Still the Leader of Modern Marketing 11. February 2015 by Ralph Novak Personalised and targeted marketing campaigns bring a better customer experience and increased business performance. This has been proven by a study carried out by Oracle and Forrester Consulting at the end of last year. It also shows, however, that not all market segments have had the same amount of success in this respect.
Internet of Things: Germany reckons it has the best IoT Expertise 11. February 2015 by Ralph Novak After cloud scepticism and Industry 4.0 criticism, the new question is: What do German medium-sized organisations make of the Internet of Things? This is exactly what IDC asked 150 IT decision makers from German companies with more than 500 employees. The conclusion: 45% consider themselves to be “very familiar” with the Internet of Things, ahead …
IT Security: Security Providers feel the Absence of Technicians 11. February 2015 by Ralph Novak Security remains one of the driving forces of the German IT market. Particularly the protection from cyberwar and DDos attacks and measures to prevent data leakage could also lead to increased investments. According to a study from the Experton Group, in 2015 around EUR 1.6 billion will be invested in security services in Germany, and …