Search for best start-up 13. February 2007 by Thomas Jannot Start-ups from the fields of Mobile Content and Digital Life wishing to present themselves to a wider audience on the occasion of this year´s CeBIT exhibition in Hannover and look for contacts to investors should register for the “Innovators’Pitch” competition as soon as possible. This competition is organized by the German Association of Information Management, …
Get to know Germany´s most successful brands 13. February 2007 by Thomas Jannot For the fourth time Germany´s most successful brands were awarded the „best brands 2007» prize at the Bayerische Hof in Munich. Special about this award: the winners are not elected by a jury, but on the basis of a representative GfK study which determines the market success of brands and their popularity with consumers. This …
Focus marketing ressources on A clients 13. February 2007 by Thomas Jannot An analysis of target groups for products and services saves marketing resources and money. This is basic knowledge of any businessman. The difficult part begins with the classification of clients. Only by such a classification can resources be focused on really remunerative clients. The way in which target group segmentation works is described by Dr. …
Labour costs above-average in Germany 9. February 2007 by Thomas Jannot According to the Federal Statistical Office, in 2004 labour costs in Germany (gross pay plus non-wage labour costs) were about one third higher than the average EU labour costs. One average German employers paid 28.17 Euros per working hour. Contrary to expectations this was not caused by non-wage labour costs which amounted to 33 Euros …
Wholesale prices rising in January 9. February 2007 by Thomas Jannot Wholesale prices increased by 3.1% in January 2007 as compared to January 2006. This increase is smaller than those registered for November and December as compared to the same months in 2005 (+3.7% in both cases). Compared to December 2006 the wholesale price index remained unchanged in January 2007. These figures were published today by …
The profits of major enterprises bypass tax authorities 9. February 2007 by Thomas Jannot In Germany there is a contradiction between relatively low public revenue and high tax rates. If, on the basis of macroeconomic accounting, one compares inland revenue with business profits, one will discover an account balance of about 100 billion Euros for the year 2001 which corresponds to 5% of GDP, as was stated by the …
South of Germany is a paradise for young professionals 8. February 2007 by Thomas Jannot University graduates most of the time settle in the south of Germany. 58.5% of all jobs for university graduates are advertised in Bavaria and Baden-Württemberg, three quarters of which in the Free State of Bavaria alone. In particular engineers are very much sought after in the south of Germany. 71.3% of vacancies are addressed to …
German SMEs doing too little research 8. February 2007 by Thomas Jannot German companies, in particular small and medium-sized entities (SMEs), doing their research work exclusively in Germany have extended their activities to a much smaller extent than their US counterparts. This shows that German companies need more incentives by their domestic market in order to encrease their research activities, warns the Berlin based German Institute for …
German foreign trade strongly increased in 2006 8. February 2007 by Thomas Jannot German imports and exports strongly increased in 2006. Compared with 2005 imports rose by 16.5% to 731.7 billion Euros and exports by 13.7% to 893.6 billion Euros. The foreign trade balance for 2006 showed a trade surplus amounting to 161.9 billion Euros (2005: 158.2 billion Euros). These preliminary results were published today by the Federal …
Germans using always more consumer electronics 7. February 2007 by Thomas Jannot According to the Federal Statistical Office Germans are increasingly buying consumer electronics. Thus, in spring 2006 about 23% of households possessed an MP3 player (+8% as compared with 2005). 42% had a digital camera (+10 percent), 59% owned a DVD player (+9 %), 21% a notebook or a laptop (+4 percent).